Kelkoo vs Shoparize
If you're rethinking how you pay for Shopping traffic, Shoparize offers key advantages: a managed pay-per-sale layer where we invest the media budget and you pay commission on confirmed sales only, published self-serve Premium CSS pricing with a 30-day free trial, and hands-on experts who know your market and speak your language. Compare and see which fits.
CSS partner comparison
Kelkoo Group and Shoparize share a lot of ground. Both are Google Premium CSS Partners, both run owned comparison platforms, and both cover Google and Bing Shopping. The decisive difference is the billing unit: what you pay for, and who carries the risk in between.
The difference
Both partners give your bids 25% more weight. These are the differences that matter.
Why it matters
On Managed Ads, we invest the media budget across Google Shopping, Bing Shopping, and Shoparize.com, and you pay commission on confirmed sales only. A dynamically priced click is still a click you fund whether or not it converts. Here, unconverted traffic costs you nothing.
Premium CSS pricing is on the website: from €27 a month billed annually, with a 30-day free trial and migration within 24 hours. You can test the bid advantage on your own campaigns at a known cost, with no sales process and no procurement cycle.
Every Managed Ads merchant gets local experts who know the market and speak the language, covering feed optimisation, segmentation, bidding, and promotional activation. There is no consultancy tier to buy into; the human layer is the product.
Where to start
Use Premium CSS for stronger bids on the campaigns you run yourself, at a published price. Use Managed Ads when you want us to fund and run a pay-per-sale layer on top. Use Comparison Shopping to list on Shoparize.com on its own. Run one, or combine them, in whatever order fits.
Managed Ads
You share a product feed. We invest our own media budget to run Google Shopping campaigns, Bing Shopping Ads, and Shoparize.com campaigns that drive shoppers to your store. Pay per sale.
Feed assessment · no obligation
Premium CSS
You keep your own campaigns. Our Google Premium CSS Partner status removes Google's margin from every bid. No feed, no account migration, live in 24 hours.
30-day trial · cancel anytime
Comparison Shopping
You share a product feed. We list your products on Shoparize.com. 2M+ monthly shoppers across 21 European markets click through to your store.
30-day trial · cancel anytime
Trusted across Europe
Europe's largest electronics retailer partnered with Shoparize to drive additional Shopping revenue across multiple markets.
Consumer electronics · Austria & Switzerland
+130%
revenue growth
+193%
conversion rate
+40%
conversion rate (AT)
“Shoparize has established itself as an indispensable partner for our success.”
Yes. Google deduplicates bids at the merchant level, so a Managed Ads layer wins auctions you would otherwise lose and never bids against your own campaigns, whichever CSS runs them. Large merchants run multi-CSS setups as standard.
The unit matters. A CPC model prices clicks on predicted conversion value, and you pay for every click, converted or lost. On Managed Ads you pay only when a sale is confirmed, and we fund the media in between. You can hold any model to the same test: what did you pay last month for traffic that produced nothing?
Order-level and query-level reporting shows exactly which sales the partnership produced, and the invoice is a fixed share of those sales. Because the billing unit is the confirmed order, the finance case rests on fewer attribution assumptions than any click-based model.
Use Premium CSS. You keep full control in your own Google Ads account and your bids carry 25% more weight, live within 24 hours, from €27 a month billed annually with a 30-day free trial. Cancel any time.
Managed Ads is pay-per-sale, with zero ad spend risk: if our campaigns generate no sales, you pay nothing. Premium CSS is a fixed monthly subscription at the published rate. Comparison Shopping is a fixed monthly fee plus commission on confirmed sales.
Get started
Start a free Premium CSS trial, or get a no-obligation Managed Ads assessment.
Consultative
Get a Managed Ads feed assessment. We invest the media budget, you pay per sale.
Trial
Live within 24 hours. No credit card. Published pricing, your bids just get 25% more weight.
30-day free trial · no credit card · cancel anytime
