Google Shopping Live 
Trail Runner Pro
€119
your-store.com
Zero ad-spend risk
Incremental Shopping performance, paid per sale.
Pay-per-sale campaigns across Google Shopping, Bing Shopping, and Shoparize.com. We invest the media budget. You only pay for sales generated.
Feed assessment · CPA agreed before we start · No upfront cost
Google Shopping Live 
Bing Shopping Live Trail Runner Pro
€119
your-store.com
Shoparize.com
Live Trail Runner Pro
★★★★★ (248)
your-store.com €119
store-b.com €132
store-c.com €132
Live where shoppers search, compare, and buy.
+47 sales · last 30 days
Zero ad-spend risk · pay per sale
+€18.4k revenue delivered
The challenge
Three challenges Shopping teams keep running into
Here's what we hear from merchants, and how Managed Ads addresses each one.
10%+
Annual CPC inflation
Shopping CPCs keep climbing
Google Shopping click costs rise more than 10% year over year. Every unconverted click tightens the margin on every sale that does happen.
With Managed Ads we absorb the click cost. You pay only on the sales we deliver.
21+
EU markets to staff
European ad operations don't scale on their own
Running campaigns across Europe takes local expertise, language coverage, and currency management.
With Managed Ads one partner covers 21 European markets, with local specialists across the team.
↑
Incremental impact
Sales on top of what you already win
Finance teams want proof that new spend is additive, not cannibalising existing channels. Most ad platforms can't cleanly show incrementality.
With Managed Ads google deduplicates our bids against yours at the merchant level, so we only capture auctions you weren't already winning.
Why merchants choose this
Incremental sales without the ad-spend risk
Zero ad-spend risk
Shoparize funds the entire campaign. You never pay for clicks, impressions, or wasted spend. Performance-based pricing means you pay per sale we generate.
Incremental sales
Google deduplicates Shopping ads at the merchant level. Our campaigns don't compete with yours, they capture auctions you're not in. Everything we bring is on top.
Local teams for every market
Dedicated experts in each country manage your feeds, campaigns, and bidding. They know the language, the shopping behaviour, and the competitive landscape.
Full transparency
Track performance in your dashboard, set your commission level, and adjust it over time. No lock-in, no black box.
How deduplication works
We never raise your own CPCs
Google runs a second-price auction and deduplicates bids at the merchant level. When you and Shoparize bid on the same product, same-merchant bids are skipped for pricing. You are never second-priced against yourself.
Your bid
Wins the auction
€2.60
Shoparize
Same merchant · skipped for pricing
€2.50
Competitor 1
Sets second price · pays €0
€2.40
Competitor 2
Loses · pays €0
€1.90
Result: You win. If clicked, you pay the second price (€2.40). Shoparize's same-merchant bid is ignored for pricing, so we do not raise your CPC.
Either way, you win. If your bid is higher, Shoparize does not raise the click price. If our bid is higher, we pay for the click and you only pay when the shopper converts.
What you get
A full campaign operation managed for you
Everything that goes into turning your product feed into sales, handled by our team.
Three channels managed in one partnership
Google Shopping, Bing Shopping Ads, and Shoparize.com, covered under one commission model. We allocate budget across channels based on what is working in each market.
Google Shopping
Bing Shopping
Shoparize.com
Data-driven bidding
Real-time bid optimisation responding to market conditions, seasonality, and conversion data.
Performance dashboards
Detailed reporting. See how your campaigns perform and what each sale costs you.
Feed optimisation
We refine your product titles using proven best practices and AI to help your feed perform.
Campaign segmentation
We segment by performance, category, brand, and margin.
Promotional activation
Coordinated timing and bid adjustments during peaks.
Local market specialists
Native-speaker experts across our team.
How it works
From product feed to first sale
Connect your feed, agree on a commission, and we handle everything else.
- 1
Set up tracking and share your feed
Connect through your existing setup or the Shoparize tracking, and upload your product feed. We'll guide you through it.
- 2
We assess and agree terms
Our team reviews your catalogue, estimates revenue potential, and proposes terms that work for both sides.
- 3
Campaigns go live
Campaigns go live across Google, Bing, and Shoparize.com. Sales typically build over the first weeks, optimised in 6 to 8 weeks.
- 4
Scale what works, pay per sale
Detailed reporting. Every sale happens in your own checkout. Pay per sale.
affiliate networks
Performance-only, commission on sales we generate. Your network handles billing, no platform fee from us.
Awin Webgains Partnerize Tradedoubler TradeTracker Daisycon Impact Rakuten CJ … and more.
Direct integration
For advertisers not on an affiliate network. Small monthly platform fee plus commission on sales we generate. The Shoparize tracking installs directly in your store.
Shoparize tracking
Pricing
Custom pricing for Managed Ads
No upfront media costs. Performance-based pricing tailored to your category and volume, agreed during onboarding.
Managed Ads
Performance-based
Commission level agreed during onboarding
Via affiliate networks: commission only on sales we generate. No platform fee, your network handles billing.
Direct integration: a small monthly fee plus commission on sales we generate. We'll walk you through what fits.
-
Zero ad-spend risk, we invest the ad budget - Pay per sale
- Flexible integration (direct or via affiliate network)
- Cancel or adjust anytime
- Local market expertise
Requires feed assessment & CPA agreement
Google Shopping
Managed Ads vs Premium CSS
Both strengthen your Google Shopping, in different ways. Choose what fits, or run both.
Managed Ads
Best if you want a performance partner
-
We invest the ad budget - Managed campaigns
- Pay per sale
- Campaign optimisation by local market specialists
Requires feed assessment & CPA agreement
Talk to our team vs
Premium CSS
Best if you run your own campaigns
-
Get 25% more from every Google Shopping click - You keep full campaign control
- Fixed monthly subscription
- Live within 24 hours
30-day free trial, cancel anytime
Start free Premium CSS trialCompare all plans . Or see Comparison Shopping to list your products on Shoparize.com .
Proven results
Sustained growth from a hands-on partnership
Europe's largest electronics retailer uses Shoparize to boost Shopping performance across multiple markets.
MediaMarkt
Consumer electronics · Austria & Switzerland
+130%
revenue growth
+193%
conversion rate
+40%
conversion rate (AT)
“Shoparize has established itself as an indispensable partner for our success.”
Is it a fit?
Check if Managed Ads is right for you
If you check most of these boxes, Managed Ads likely is a good fit for you.
- You sell products online in one or more European markets
- You have a Google Merchant Center product feed or can create one
- You have more than 10,000 monthly visitors.
- You want more sales with a performance partner managing execution
- You can set up Shoparize tracking on your store
- You prefer paying per sale over paying for clicks
Revenue calculator
Estimate your incremental revenue
Pick your vertical, enter your monthly revenue, and choose a commission level.
Illustrative ranges based on Shoparize merchant benchmarks
€
€20K €2M
%
— —
Higher CPA → more bidding headroom → more auctions won.
Estimated incremental revenue
€70K – €117K
per year · 5.8% – 9.7% of your annual revenue
Lower CPA, smaller share Higher CPA, larger share
Commission cost
€12K – €20K
per year, paid on sales only
Effective ROAS
5.7×
revenue for every €1 in commission
If it doesn't work: €0.
Managed Ads is pay-per-sale. You only pay commission on sales Shoparize generates. No ad spend, no fixed fee, no risk.
Get this estimate emailed to you
We'll send your inputs + the range, plus a feed assessment offer.
How we calculate this
Incremental share: Each vertical has a share curve: the percentage of your revenue Shoparize is likely to add on top, given your commission.
Range: Results are shown as a range, not a point estimate. The range accounts for feed quality, market competition, conversion rate, keyword mix, and seasonal timing.
Commission cost: Incremental revenue × your CPA. You pay only on sales we generate.
Effective ROAS: 100 ÷ CPA. At 10% CPA, every €1 in commission generates €10 in revenue.
We earn a commission on each sale we generate. If we don't generate sales, we don't get paid, so our incentives are fully aligned with yours.
No. Google deduplicates Shopping ads at the merchant level, so same-merchant bids are not used to raise each other's click price. If your bid wins, Shoparize does not increase your CPC; if our bid wins, we pay for the click and you only pay per sale.
A Google Merchant Center product feed, a store in a supported European market, and the ability to install a simple tracking plugin. Most merchants are live within 1 to 3 days.
Campaigns go live within 1 to 3 days. You'll see traffic ramping within 7 to 10 days. Optimisation, where we segment your catalogue and tune bids by product category, typically takes 6 to 8 weeks.
Yes. You agree commercial terms before we start. You can set levels per product category and adjust them over time, so you're always in control of what you pay.
Not required. You can connect via an affiliate network, where the network handles billing and sale tracking, or use a direct integration with the Shoparize tracking. We will walk you through what fits your setup.
Google Shopping, Bing Shopping Ads, and Shoparize.com, our comparison platform with 2M+ monthly shoppers across 21 European markets.
Yes, and most merchants do. Premium CSS strengthens the bids in your own campaigns. Managed Ads runs separate campaigns we fund alongside them. Google deduplicates bids at the merchant level, so the two never compete, they capture different auctions. Running both gives you the CSS advantage on your own campaigns plus the incremental sales we generate.
Get started
Getting started with Shoparize
Tell us what you need, connect your product feed, and start getting results. Most merchants are live within days.
Join 25,000+ merchants across 21 European markets