Channable vs Shoparize
If you're rethinking who does the work behind your Shopping campaigns, Shoparize offers key advantages: a managed pay-per-sale layer where we invest the media budget and you pay commission on confirmed sales only, hands-on experts who know your market and speak your language, and a comparison audience of 2M+ monthly shoppers on Shoparize.com. Compare and see which fits.
CSS partner comparison
Channable and Shoparize share the self-run ground. Both are Google Premium CSS Partners, both cover every European CSS programme country under one price, and both switch you fast. The difference is what happens beyond the software: who does the work, who funds the media, and who carries the risk.
The difference
Both partners give your bids 25% more weight. These are the differences that matter.
Why it matters
Software automates work you still fund. Managed Ads is the work itself: our team runs pay-per-sale campaigns across Google Shopping, Bing Shopping, and Shoparize.com, we invest the media budget, and you pay commission on confirmed sales only. Unconverted traffic costs you nothing.
Google deduplicates bids at merchant level, so a Shoparize-managed layer wins auctions your own campaigns would otherwise lose and never bids against them. It works whichever CSS or platform runs your own campaigns, so there is no migration, no cancellation, and no internal fight.
Shoparize.com puts your products in front of 2M+ monthly shoppers actively comparing, as one of the three Managed Ads channels and on the same confirmed-sale terms. A routing platform sends your budget to other people's channels; this one is ours, and you pay per sale.
Where to start
Use Premium CSS for stronger bids on the campaigns you run yourself. Add Managed Ads when you want us to fund and run a pay-per-sale layer on top, alongside whatever stack you already run. Use Comparison Shopping to list on Shoparize.com on its own. Run one, or combine them, in whatever order fits.
Managed Ads
You share a product feed. We invest our own media budget to run Google Shopping campaigns, Bing Shopping Ads, and Shoparize.com campaigns that drive shoppers to your store. Pay per sale.
Feed assessment · no obligation
Premium CSS
You keep your own campaigns. Our Google Premium CSS Partner status removes Google's margin from every bid. No feed, no account migration, live in 24 hours.
30-day trial · cancel anytime
Comparison Shopping
You share a product feed. We list your products on Shoparize.com. 2M+ monthly shoppers across 21 European markets click through to your store.
30-day trial · cancel anytime
Trusted across Europe
Europe's largest electronics retailer partnered with Shoparize to drive additional Shopping revenue across multiple markets.
Consumer electronics · Austria & Switzerland
+130%
revenue growth
+193%
conversion rate
+40%
conversion rate (AT)
“Shoparize has established itself as an indispensable partner for our success.”
No. Google deduplicates bids at the merchant level, so only the highest bid for your product enters the auction, and your CPC is set by competing merchants, never by your own partners. The managed layer wins auctions your campaigns would otherwise lose.
On the self-run CSS, the products are close: €29 with Lite tools against €27 annual or €39 monthly with dedicated support, both covering the full European programme. Nobody should switch over €2. The difference is the layer Channable does not sell: a managed pay-per-sale motion where we fund the media and charge only on confirmed sales, running alongside whichever CSS you keep.
The migration moves your tools, billing, and terms to Channable, and it is a natural moment to review the setup. Two things it does not add: a managed layer and a pay-per-sale option. Shoparize adds both without disturbing the migration, and if you also want to compare the self-run CSS, Premium CSS switches within 24 hours with your campaigns running throughout.
No. Managed Ads runs in our own accounts, funded by our media budget, and your team touches nothing. Your feed management, campaigns, and tooling stay exactly where they are. The output arrives as confirmed sales plus order-level reporting.
Managed Ads is pay-per-sale, with zero ad spend risk: if our campaigns generate no sales, you pay nothing. Premium CSS is a fixed monthly subscription. Comparison Shopping is a fixed monthly fee plus commission on confirmed sales.
Get started
Start a free Premium CSS trial, or get a no-obligation Managed Ads assessment.
Consultative
Get a Managed Ads feed assessment. We invest the media budget, you pay per sale.
Trial
Live within 24 hours. No credit card. Keep your stack, your bids just get 25% more weight.
30-day free trial · no credit card · cancel anytime
