Introduction
RevWise, an affiliate marketing agency, worked with Shoparize on Google Shopping campaigns for two UK retailers on a pay-per-sale model. A home appliances retailer grew Shopping impressions 233% year over year in Q4. A beverages retailer grew GMV 173% and transactions 125%.
The case study sets out the two practices behind it: a fair and transparent validation framework, so approved CSS traffic lets campaigns scale, and best-seller and promotion insights shared early, funded by higher CPA rates in November and December.