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Joom case study: +25% ROAS across 16 European markets

Joom improved ROAS 25% and grew Shopping revenue 15% across 16 European markets on a pay-per-sale model. See how the campaigns were built.

Introduction

Joom, a global marketplace with more than 400 million users, improved ROAS 25% and grew Google Shopping revenue 15% across 16 European markets with Shoparize Managed Ads.

The campaigns ran from November 2025 to April 2026 on a pay-per-sale model, with Shoparize carrying the ad spend risk. Overall traffic rose 20%, driven by campaign efficiency rather than higher spend. Because Joom pays only on confirmed sales, the gains came without added cost exposure. Joom has since expanded into further European markets.

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